The Sell

Recommended to me by someone I respected for his own sales success, I grabbed this book on the way to a Canadian Association of Physicists conference in Alberta. I loved it so much I had finished it by the end of the week. Fredrick Eklund is one of the top real estate agents in New York, and the stories he shares, writing style, and humor made this an amazing light read. Great book following his own self driven rags to riches story, through which he advocates recognizing and cultivating your own unique talents. You are your brand! Grow it!
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